Доброго дня!
Для нового сервісу розсилок емейлів(https://www.zenda.is/en) треба промо відео. Сервіс буде встановлюватися на серверах клієнтів і акцент на володінні даними і безпеці. Лого прикріплене. Відео на 45-60 сек, важливо аби темп голосом був нормальний. Сценарій: Create a 60-second SaaS explainer video for a product called “Zenda”.
STYLE:
- Clean, modern SaaS style (similar to Stripe / Linear / Notion)
- Minimalistic UI animations
- Smooth transitions
- Subtle motion, no flashy effects
BRANDING COLORS:
- Primary: rgb(71, 80, 221)
- Secondary: rgb(235, 237, 255)
- Dark background (footer / contrast sections): #0D0D14
- Use white + soft gray text
- Keep design premium and calm
VOICE:
- Calm, confident, professional
- Slightly friendly, not overly salesy
- Clear pronunciation
VIDEO STRUCTURE:
---
[0–5 sec — Hook]
TEXT ON SCREEN:
“Email marketing tools are either too limited… or you lose control of your data.”
VISUAL:
- Split screen:
- left: “limited SaaS dashboard”
- right: “locked / restricted system”
- subtle lock icon animation
---
[5–12 sec — Problem]
TEXT:
“Most platforms lock you in, charge high fees, and control your infrastructure.”
VISUAL:
- rising pricing graph
- “locked” UI overlays
- muted gray tones
---
[12–20 sec — Solution]
TEXT:
“Zenda gives you the power of modern email marketing — on your own infrastructure.”
VISUAL:
- clean UI appears
- highlight primary color rgb(71, 80, 221)
- smooth reveal of dashboard
---
[20–35 sec — How it works (IMPORTANT: keep simple)]
TEXT:
“We set everything up for you — server, email delivery, and configuration.”
“No technical skills required.”
“Once ready, you get full control of your system and data.”
VISUAL:
- step-by-step animation:
1. server icon
2. setup progress
3. checkmarks
- transition to “Ready”
---
[35–45 sec — Benefits]
TEXT:
“No vendor lock-in”
“Lower costs”
“Full transparency”
“Your data stays yours”
VISUAL:
- icons:
- unlock
- euro sign ↓
- shield
- use secondary color rgb(235, 237, 255) backgrounds
---
[45–55 sec — Reduce fear]
TEXT:
“We monitor your system, keep it updated, and ensure everything runs smoothly.”
VISUAL:
- dashboard with “monitoring active”
- green indicators
- calm animations
---
[55–60 sec — CTA]
TEXT:
“Start with Zenda today”
“Take control of your email marketing”
VISUAL:
- strong CTA button in primary color
- subtle glow
- clean ending frame
---
EXTRA REQUIREMENTS:
- Add subtitles for all spoken text
- Keep text short and readable
- Use plenty of white space
- Avoid technical jargon (no SES, DNS, etc.)
- Focus on clarity and trust
- Maintain consistent branding colors
GOAL:
Make the product feel simple, powerful, and trustworthy.