Objective

To create a visual identity of the festival dedicated to the works of Sergey Kuryokhin.



Creative approach

Sergey Kuryokhin is an interesting broad-minded person. There was always fire in his eyes, an interest in life
and a bit of insanity. He interacted with society in very bold and unique way. To help te viewer understand it from the first seconds, I created a character that became
the basis of identity. Choosing color and mood, I relied
on associations with the work of Sergey Kuryokhin.
The character is easily deformed, which makes it convenient to create different products.